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Agent Matías

360° Web Audit
for Mexican SMBs 

Matías reviews your site top to bottom: whether you comply with the law, load fast, and turn visits into customers. It covers 9 areas (legal, SEO, GEO, UX, performance, conversion, e-commerce, PWA and accessibility), with evidence and plain language. You receive an executive PDF with human review by GenIA Labs.

Request My Audit
Agent Matías performing 360 web audit with Artificial Intelligence

Automated diagnosis with evidence for business owners.

What is Matías and does it modify my site?

Matías is GenIA Labs' Audit Agent. It explores and measures your site; it never modifies files or configuration. You receive an executive PDF prepared by a consultant; you do not access the platform.

Problems We Detect Every Day

Many SMB sites operate with risks owners don't see until it's costly.

gavel

Legal Risk

Incomplete privacy notice, missing terms or missing ARCO clauses (LFPDPPP).

visibility_off

Low Visibility

Poor Google indexing or invisibility to AI assistants (ChatGPT, Gemini).

speed

Poor Experience

Slow sites, broken links, unusable forms on mobile devices.

trending_down

Conversion Leaks

No campaign tracking, weak CTAs or misconfigured checkout.

sync_problem

Misalignment

Published content doesn't match catalog, pricing or contact data.

What We Review

Independent dimensions with scores, severity and evidence when applicable.

Mexico Legalexpand_more

Whether your privacy notice and terms comply with the law (LFPDPPP, LFPC, NOM-151, cookies and consent).

SEOexpand_more

Whether Google understands and shows your site well in search (title, meta description, H1, canonical, Open Graph, images).

GEOexpand_more

Whether AI assistants like ChatGPT or Gemini can find and cite your business (llms.txt, AI bot robots, Schema.org).

Learn more
UX/UIexpand_more

Whether people understand how to navigate your site and use your forms without getting confused (navigation, CTAs, forms, semantic structure).

Performanceexpand_more

How fast your site loads on phone and computer (LCP, CLS, INP — speed metrics).

Conversionexpand_more

Whether you're correctly tracking where customers come from and whether your forms work (GA4, GTM, pixels, tracked forms).

E-commerceexpand_more

Whether your checkout is clear and trustworthy, with correct pricing (checkout, MX payments, VAT, trust signals).

PWAexpand_more

Whether your site can be "installed" like an app without going through app stores (manifest, service worker, installability).

Accessibilityexpand_more

Whether people with visual or motor disabilities can use your site (partial WCAG triage — not certification).

How It Works

Six phases combining deterministic technology and assisted AI where it adds value.

  1. 1

    Consent

    You authorize the domain and define scope.

  2. 2

    Crawl

    Real browser crawl up to 200 pages.

  3. 3

    Parallel analysis

    Legal, SEO, GEO, UX, performance modules and more.

  4. 4

    Dry-run flows

    Forms and checkout without sending real data.

  5. 5

    Consolidation

    Traffic lights, global Digital Experience score, prioritization.

  6. 6

    Delivery

    Executive PDF in plain language with human review.

What You Receive

  • check_circleExecutive PDF with traffic lights by dimension
  • check_circlePriority and urgent risks top 3
  • check_circleAction plan by person responsible (Legal, Marketing, Development, Design)
  • check_circleDesktop and mobile captures
  • check_circleScope and limitations disclaimers

Mexican Regulatory Framework

Triage aligned with applicable law — does not replace a lawyer.

LFPDPPP

Privacy notice, ARCO rights, processing purposes.

LFPC

Provider identification, VAT-inclusive prices in e-commerce.

NOM-151

Consumer information and online return policies.

Additional paid service

Technical Action Plan with Sofia

Matías tells you what to fix. Sofia tells you how — with code, configuration and steps ready for your dev team. Not included in the base audit.

  • codeTranslation of each finding into an executable snippet
  • codeHigh, Medium or Low priority by impact
  • codeAdaptation to your stack (React, WordPress, nginx, etc.)
  • codePlan in Markdown and PDF with human review

Sofia does not modify your site. It is accelerated specification; requires development and QA in your environment.

Quote Sofia Plan

Frequently Asked Questions

How long does an audit take?

From ~2 minutes (small site) to ~75 minutes (large site with extended measurement), plus human consultant review.

Can you audit my admin panel?

Yes, with credentials you authorize. Does not work with social OAuth, magic link, CAPTCHA or 2FA in this version.

Is Sofia included with Matías?

No. Sofia is an additional paid service. Contract the technical plan separately if you need code and implementation steps.

Is it legal advice or does it guarantee Google rankings?

No. It is automated triage aligned with LFPDPPP, LFPC and NOM-151, with human review. It removes evident technical barriers; it does not guarantee rankings, traffic or AI engine citations.

Ready to know the real health of your site?

Request a 360° Web Audit with Matías. Free initial consultation available.

Schedule My Audit